{"id":57726,"date":"2025-11-06T16:16:46","date_gmt":"2025-11-06T16:16:46","guid":{"rendered":"https:\/\/londoncult.co.uk\/?p=57726"},"modified":"2025-11-06T16:16:52","modified_gmt":"2025-11-06T16:16:52","slug":"world-travel-market-where-travel-is-seen-as-a-force-for-good","status":"publish","type":"post","link":"https:\/\/londoncult.co.uk\/en\/world-travel-market-where-travel-is-seen-as-a-force-for-good\/","title":{"rendered":"World Travel Market: Where Travel Is Seen as a Force for Good"},"content":{"rendered":"
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Photo by WTM<\/figcaption><\/figure>\n<\/div>\n\n\n

This year\u2019s main theme is \u201cReimagining Travel in a Changing World.\u201d<\/em><\/p>\n\n\n\n

Yet the atmosphere at the exhibition remains as vibrant as ever \u2013 vast national stands, thousands of tourism professionals and enthusiasts, and a dazzling array of offers from every corner of the globe. WTM 2025 brings together representatives from over 180 countries and is expected to welcome more than 45,000 travel industry professionals. According to experts, it is on track to become the largest event in its 45-year history.<\/p>\n\n\n

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Photo by WTM<\/figcaption><\/figure>\n<\/div>\n\n\n

The opening of WTM 2025 was attended by Stephanie Peacock, recently appointed as the UK\u2019s new Minister for Tourism, joined by other high-profile guests, including Patricia Yates, Chief Executive of VisitBritain \u2013 this year\u2019s main event partner. On the first day, key industry trends and challenges were discussed at the UN Ministers\u2019 Summit, organised by WTM in collaboration with UN Tourism and the WTTC. Now in its 19th edition, the summit remains the world\u2019s largest gathering of tourism ministers and senior industry leaders.<\/p>\n\n\n

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Photo by LC<\/figcaption><\/figure>\n<\/div>\n\n\n

Interestingly, experts see no signs of an impending downturn in the sector. According to the WTM Trends Report<\/em> \u2013 produced in partnership with Oxford Economics \u2013 the global travel industry is forecast to grow faster than the world economy over the next decade. By 2035, international tourism revenues are expected to exceed US$16 trillion<\/strong>, representing nearly 12% of global GDP<\/strong>. These optimistic projections come as global travel reaches record highs in 2025: international arrivals are expected to surpass 1.5 billion<\/strong>, breaking the previous record set in 2019.<\/p>\n\n\n\n

The report also highlights emerging industry trends. Travellers are embarking on longer and more distant journeys, and increasingly prioritising travel in their personal or family budgets. Consumers are choosing to spend on experiences<\/em> rather than material possessions making live events and cultural activities a central force in the sector.<\/p>\n\n\n

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Photo by LC<\/figcaption><\/figure>\n<\/div>\n\n\n

As stated on WTM 2025\u2019s official website: \u201cTravel is a force for good. How will you harness its power?\u201d<\/em>\u00a0\u2013 positioning tourism not merely as an industry but as a global movement that connects people and drives progress.<\/p>\n\n\n\n

Ultimately, WTM 2025 is presented as a platform for shaping the global tourism agenda where industry leaders and professionals come together to build the future of travel, looking beyond short-term trends to focus on sustainability, innovation, and long-term impact.<\/p>\n\n\n\n

4\u20136 November 2025<\/strong>
ExCeL<\/a> London<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

One of the world\u2019s largest platforms for collaboration and knowledge exchange in the travel industry \u2013 \u00a0the World Travel Market (WTM) London \u2013 is running at ExCeL London.<\/p>\n","protected":false},"author":2,"featured_media":57725,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[159],"tags":[],"type_post":[184],"column":[],"class_list":["post-57726","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-travel"],"_links":{"self":[{"href":"https:\/\/londoncult.co.uk\/en\/wp-json\/wp\/v2\/posts\/57726","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/londoncult.co.uk\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/londoncult.co.uk\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/londoncult.co.uk\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/londoncult.co.uk\/en\/wp-json\/wp\/v2\/comments?post=57726"}],"version-history":[{"count":0,"href":"https:\/\/londoncult.co.uk\/en\/wp-json\/wp\/v2\/posts\/57726\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/londoncult.co.uk\/en\/wp-json\/wp\/v2\/media\/57725"}],"wp:attachment":[{"href":"https:\/\/londoncult.co.uk\/en\/wp-json\/wp\/v2\/media?parent=57726"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/londoncult.co.uk\/en\/wp-json\/wp\/v2\/categories?post=57726"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/londoncult.co.uk\/en\/wp-json\/wp\/v2\/tags?post=57726"},{"taxonomy":"type_post","embeddable":true,"href":"https:\/\/londoncult.co.uk\/en\/wp-json\/wp\/v2\/type_post?post=57726"},{"taxonomy":"column","embeddable":true,"href":"https:\/\/londoncult.co.uk\/en\/wp-json\/wp\/v2\/column?post=57726"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}